AMMANFORD, SOUTH WALES.
Ammanford is a small town of 5400 people.
A former mining community where anthracite coal (Black Gold) fuelled the local economy. Unfortunately in 2003, the last of the local collieries closed, bringing with it a slow demise with high unemployment with no prospect for the school leavers of today.
Our plan is to change this. to bring back an industry & get this town producing a new form of black gold. Coffee.
This photograph is of my Great Grandfather, Ben Addis (Far Left) in 1956. He worked in the collieries his entire working life from the age of 14. He was a craftsman, an artist of his trade. His image is from a golden era in our history something that will come around again, nothing ventured, nothing gained.
THE NEW BLACK GOLD
We are a specialty coffee roastery. We focus on sustainable and transparent trade with small farms from across the coffee growing regions of the world, and aim to uphold quality at every stage of our production. We are driven by remaining ethical, and by our desire to roast delicious coffee that's full of personality.
Unlocking the unique flavours within the world's finest coffee begins in the roaster. Hand-roasted in small batches, our Head of coffee is able to judge the timing and temperature to perfection, delicately drawing out the complex flavour notes from raw green beans. We carefully study how the beans turn from green through to straw yellow and then finally to rich, sumputuous brown, ready to be brewed into perfect cup.
Our HOC has been trained within the guidelines set out in the Speciality Coffee Association (SCA) education programme. We roast our beans every Monday and Tuesday to guarantee that you are drinking the freshest coffee around.