Ammanford, our hometown in South West Wales, was built on anthracite coal 'Black Gold' that once fuelled lives and livelihoods. When the last colliery closed in 2003, Ammanford lost its sense of purpose. Coaltown set out to reignite that pride, creating a new kind of Black Gold: coffee. In 2018, the machines began to hum once more, not in the mines, but in our Roastery.
Our Inspiration
This is an image of founder Scott James's great-grandfather, Ben Addis (far left), captured in 1956. Ben dedicated his entire working life to the collieries surrounding Ammanford, starting from the tender age of 14. This photograph of Ben Addis is not just a family heirloom but a significant representation of a golden era in our history, a time when hard work and dedication were highly valued. It serves as a reminder of the resilience and industrious spirit that defined that period, something that holds the promise of making a return in the future. Nothing ventured, nothing gained.
Black Gold Means Three Things
Fair
Ethically sourced green coffee from the best producers in the world.
Different
Roasted in a Post Industrial town, paying above the Real Living Wage.
Delicious
No cutting corners. Fresh High-Quality Delicious coffee, always!
B-Corp Certified
Society’s most challenging problems cannot be solved by government and non-profits alone. The B Corp community works toward reduced inequality, lower levels of poverty, a healthier environment, stronger communities, and the creation of more high-quality jobs with dignity and purpose.
B Corps form a community of leaders and drive a global movement of people using business as a force for good. Coaltown begun it's b-corp journey in 2019 as the first specialty coffee roaster in the UK to obtain certification.